How three MSMEs turned the coronavirus challenge into an opportunity

Many people running MSMEs fear that the support offered by the government might not be enough, while many others are tweaking their business models - basically trying to do more with less

Anchita Ghosh
Last Updated at June 18, 2020 00:45 IST

Overnight, Tulips reconfigured its production line from churning out cotton balls and pads for cosmetic use to swabs for coronavirus testing

The Covid-led lockdown drove many small firms to the brink. As India starts reopening its economy gradually, the three biggest challenges they are facing are the absence of demand and labour, and ensuring a steady supply of raw material to keep their production lines rolling. Many people running MSMEs fear that the support offered by the government might not be enough, while many others are tweaking their business models — basically trying to do more with less.

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